Matka

Clean Water Access CHALLENGE; PAKISTAN

PROVEN INTERVENTION TO BE DISTRIBUTED

Ceramic Water Filters

Learn more about the Clean Water Access Challenge and why ceramic pot water filters can be used by households to clean otherwise unsafe water from almost any source.

DISTRIBUTION MODEL INNOVATION

Matka's mission is to provide affordable, sustainable, and culturally-tailored water filtration solutions to rural communities in Punjab, leveraging a community-based distribution model to improve health outcomes and empower women as key advocates for clean water access.

Matka's distribution model is community-based, focusing on rural Punjab, where they have deep cultural knowledge and ties. The pilot will be launched in the rural areas of Punjab, targeting women as early adopters and local advocates.

What sets Matka apart is its ability to tap into existing trust networks by leveraging women in the community as both consumers and sales agents, driving organic growth through word-of-mouth and local connections. This grassroots approach enables them to reduce marketing costs while fostering genuine relationships for wider adoption.

Matka was founded by Dure Nayab and Qurat ul Ain, both of whom have strong ties to rural Punjab and a shared passion for improving water access and health outcomes. With backgrounds in community development and sustainable business models, they bring both local insight and entrepreneurial expertise to the project.

PILOT AND SCALING GOALS

• Reach 4500 beneficiaries during the pilot.

• Distribute 300 water filters during the pilot.

• Raise an additional $25,000 during the pilot.

FOUNDING TEAM

Dure Nayab - CEO, Co-founder

Qurat Ul Ain - Co-founder

Edkasa

FLIPPED CLASSROOM CHALLENGE; PAKISTAN

PROVEN INTERVENTION TO BE DISTRIBUTED

The Edupreneur program which will make top quality teachers available across the country. 

Learn more about the Flipped Classroom Challenge and why new education models, like flipping the classroom or deskilling a class curriculum, offer a solution to the vast teacher shortages in the developing world.

 

DISTRIBUTION MODEL INNOVATION

Teachers will deliver live lessons at EDKASA's central facility in Lahore which will then be streamed to a network of low-cost centers that will be operated by Edupreneurs. These Edupreneurs will screen the live teaching web-streams at their physical locations, providing access to students in their communities for a low monthly cost. 

The Edupreneur program strategy is based on providing three core elements: 

1. Provide top quality teachers, live. Live, interactive learning is critical for success in the after-school education sphere in Pakistan. 

2. Reach students from low income households. The target user for the Edupreneur program is a secondary student from a low-income household. EDKASA first goal is to achieve a price point of $10 per month per student for after-school secondary education with the aim to reduce it to $5 once the programs scale up. 

3. Be financially sustainable. EDKASA wants to provide a solution that is financially sustainable for everyone involved. 

PILOT AND SCALING GOALS

• Work with 10 entrepreneurs during the pilot phase
• Reach 200 students during the pilot phase 
• Work with 250 Edupreneurs and reach 5,000 students by the end of year 1 
• Work with 500 Edupreneurs and reach 20,000 students by the end of year 2

FOUNDING TEAM

Fahad Tanveer - Director

Sohail Ali - Strategy Lead

Annum Sadiq - Education Lead

Bakhtawar Ali - Marketing Lead 

Muneeb Ali - Tech Lead 

SABCO Solutions

SOLAR LAMP CHALLENGE; PAKISTAN

PROVEN INTERVENTION TO BE DISTRIBUTED

Solar lamps. 

Learn more about the Solar Lamp Challenge and how these lamps create enormous benefits for developing world families.

DISTRIBUTION MODEL INNOVATION

In Pakistan, more than 11 million households (approximately 40% of the population) are off-grid. Estimates suggest that 2.3 billion USD is spent annually on lighting through conventional means like kerosene and candles. SABCO Solutions was founded with an intent to bring cost effective solar energy products and solutions to communities through multiple channels and create a last mile distribution mechanism to reach customers and make sustainable impact. 

SABCO Solutions recognizes the specific challenges impeding wide-spread solar lamp adoption in Pakistan: an influx of low quality products which decreases trust in all available products, a reluctance to pay higher prices for solar lamps based on this lack of trust, a general lack of awareness of the positive impacts of solar technology, and a lack of data outlining the consumer market in off-grid, rural areas. SABCO Solutions will undertake extensive market mapping and segment products to sell through various channels (low cost lanterns through retail markets, more expensive lanterns with mobile charging through local organizations, and solar home solutions through micro-finance banks).

Their strategy for commercial distribution is a hub and spoke model where local distributors will be responsible for local market development. Distributors will be provided with marketing support and will provide after sale assistance to customers. SABCO Solutions will develop the framework for a PAYGO system to make the products accessible to customers.

PILOT AND SCALING GOALS

• Sell 144 units by the end of the pilot phase

• Work with 6 active outlets by the end of the pilot phase

• Sell 3,500 solar units by the end of year 1

• Work with 62 active outlets by the end of year 1

POST-PILOT UPDATE (October 2020)

SABCO Solutions has now distributed 6,000 solar lamps, reaching approximately 30,000 people.

We are now a renewable energy service provider operating on the entire spectrum, with portable solar products for the communities (living completely off the grid) to the domestic/commercial solar solutions (for household and industries) that not only helps them to be self reliant in the energy access but also help them save on energy expenses.

FOUNDING TEAM

Fareed Shahid - Founder

Safe Delivery, Safe Mother

MATERNAL HEALTH CHALLENGE; PAKISTAN

PROVEN INTERVENTION TO BE DISTRIBUTED

Misoprostol.

Learn more about the Maternal Health Challenge and how the distribution of Misoprostol, a $3 drug that can prevent maternal deaths from postpartum hemorrhage, could save thousands of lives.

DISTRIBUTION MODEL INNOVATION

Safe Delivery, Safe Mother is a new social venture aiming to reduce maternal mortality in Pakistan. The team will train community midwives to prevent postpartum hemorrhage through administering a safe and cost-effective drug, Misoprostol. The three month pilot aims to train 100 CMWs within rural villages to effectively administer misoprostol, measure blood loss, and to change the communities’ perception by addressing socio-economic constraints. In the long-term, they aim to scale nationally by reaching high poverty rural areas with the highest maternal mortality rates, and play a critical role in reducing postpartum hemorrhage in Pakistan.

PILOT AND SCALING GOALS

• 100 Traditional Birth Attendants trained during the pilot phase

• 3,500 births impacted during the pilot phase

FOUNDING TEAM

Mehreen Shahid - Founder

Annemarie Collins - Founder

Tinotenda Muchena - Founder

Soch

FLIPPED CLASSROOM CHALLENGE; PAKISTAN

PROVEN INTERVENTION TO BE DISTRIBUTED

De-skilled educational curriculum.

Learn more about the Flipped Classroom Challenge and why new education models, like flipping the classroom or deskilling a class curriculum, offer a solution to the vast teacher shortages in the developing world.

DISTRIBUTION MODEL INNOVATION

Soch works with Edtech companies and educational content producers to power flipped classrooms with continuous assessments which enable Teaching at the right level (TaRL) to help improve literacy and education quality in resource-limited classrooms.

Soch designs, implements and supervises these programs, which are then independently managed by instructors and schools.

PILOT AND SCALING GOALS

• 250 students reached during the pilot phase

• 12,000 students reached by the end of year 2

FOUNDING TEAM

Syed Anzar Ahmad - Founder

Harness Energy

COOK STOVE CHALLENGE; PAKISTAN

PROVEN INTERVENTION TO BE DISTRIBUTED

Cook Stoves.

Learn more about the Cook Stove Challenge and how clean cook stoves reduce health and safety risks, lower fuel expenses, and help reduce poverty.  

DISTRIBUTION MODEL INNOVATION

Harness Energy is a social enterprise dedicated to providing clean and affordable solutions to Pakistan’s energy-starved population. Harness are an Associate of IFC’s Lighting Pakistan program, and their role in eradicating poverty lies in innovative distribution models that take clean energy products to the last mile. They are conducting a pilot to distribute 500 clean cook stoves in rural Punjab, and aim to scale up to 25000 in 2 years. These stoves significantly reduce indoor air pollution and pay back their investment within 6 months, leading to major improvements in their living standards.

PILOT AND SCALING GOALS

• 500 cook stoves distributed during the pilot phase

• 25,000 distributed by the end of year 2

FOUNDING TEAM

Shehryar - Founder and Managing Director