LafiaCare

PATIENT IDENTIFICATION CHALLENGE; BURKINA FASO

PROVEN INTERVENTION TO BE DISTRIBUTED

Cervical cancer screenings.

Learn more about the Patient Identification Challenge and why identifying individuals in need of medical treatment and finding ways to make that treatment accessible reduces poverty.

DISTRIBUTION MODEL INNOVATION

LafiaCare expands access to cervical cancer education, screening and treatment in Burkina Faso.

LafiaCare manages a mobile cervical cancer clinic that travels to rural and urban areas in Burkina Faso to offer education and screening services. This mobile clinic establishes an electronic health record and cervical cancer registry as LafiaCare expand to different areas to ensure regular screening to women. LafiaCare is the only large scale health services distribution model in the country which travels directly to patients wherever they are, allowing the early identification of cervical cancer patients who otherwise only get diagnosed at later and deadly stages of the disease.

PILOT AND SCALING GOALS

• Screen 5,000 women during the pilot and reach 2,000 people via the call center during the pilot period

• Fundraise an additional $15,000 during the pilot period

• Screen 20,000 women by the end of year 1

• Screen 50,000 women by the end of year 2

FOUNDING TEAM

Rassidatou Konate - Executive Director

Florence Compaore - Executive Assistant

Seybatou Compaore - Communication and Outreach

Stephane Sawadogo - Screening and Monitoring

Charlemagne Bazie - Screening and Monitoring

William Tapsoba - Communication and Outreach

Claire de Lune

SOLAR LAMP CHALLENGE; BURKINA FASO

PROVEN INTERVENTION TO BE DISTRIBUTED

Solar lamps. 

Learn more about the Solar Lamp Challenge and how these lamps create enormous benefits for developing world families.

DISTRIBUTION MODEL INNOVATION

Evidence suggests that remittances play an important role in African culture (remittances continue to be a large component of M-Pesa's mobile money transfer business), with poor households receiving a percentages of their monthly income from both international and domestic remittances. Claire de Lune will tap into this market by targeting customers who are wealthier, employed individuals living in regional capitals with rural family members. These customers will be incentivized through promotions and deals that will allow them to purchase solar lights for rural family members and use the well-established bus routes to ship the lights to their families.

Claire de Lune will employ pull marketing by exposing rural communities to the benefits of the lights in order to build demand. The campaign will revolve around getting poorer, rural households to take action by asking wealthier family members for solar lights sold at bus stations, mirroring the current cash or in-kind remittance distribution network. Claire de Lune will build a distribution network of private bus companies that have an international or national bus route; they will help with logistics, product storage in existing and secure storage facilities, and demonstrate customer value through product integration. Bus stations and rural bust stops will serve as demonstration centers to show the lights to create work of mouth marketing and to show off the product benefits to those customers including cell phone charging, brighter lighting, and long-term affordability.  

PILOT AND SCALING GOALS

• Sell 400 solar lamps during the pilot phase

• Sell 3,000 solar lamps by the end of 6 months

• Work with 3 partner bus lines by the end of 6 months

• Ship 50% of products to rural destinations by the end of year 1

• Sell 8,000 solar lamps by the end of year 1

• Partner with 8 bus lines by the end of year 1

FOUNDING TEAM

Andrew Lala - Co-Founder 

Tommy Galloway - Co-Founder