SOLAR LAMP CHALLENGE; MALAWI
PROVEN INTERVENTION TO BE DISTRIBUTED
Solar lamps.
Learn more about the Solar Lamp Challenge and how these lamps create enormous benefits for developing world families.
DISTRIBUTION MODEL INNOVATION
Impact Light Solar Trading will distribute solar lamps in urban and semi-urban areas of Malawi, beginning with a pilot in Ndirande Township in the city of Blantyre. Their motivation comes from the observation that solar lamp distribution in Malawi often targets rural areas, yet urban and semi-urban residents in Malawi experience massive blackouts, sometimes lasting as long as 25 hours at a stretch.
Their approach for the distribution of the solar lamps is centered on creating awareness of and demand for the products while ensure that solar lamps are available at an affordable price. Solar lamps will be retailed directly by Impact Light Solar, Village Savings and Loans groups, and sales agents identified by Impact Light Solar. By selling through Village Savings and Loans groups, the venture will be able to reach a majority of women and easily implement a pay-as-you-go purchasing model.
PILOT AND SCALING GOALS
Distribute 500 solar lamps during the pilot
Distribute 1,500 solar lamps at the end of year 1
Reach 15,000 people at the end of year 1
Distribute 3,500 solar lamps by the end of year 2
Reach 30,000 people by the end of year 2
FOUNDING TEAM
Precious Chaponda - Trading Manager
Edward Governor - Communications and Marketing Manager
Amakhosi Humphrey Jere - Business Development Advisor